To re-launch his ICECREAM skate team, Pharrell Williams has released a promo video introducing handpicked new members Andre Beverley, Emmet Duffy, Jamel Marshall and Stephan Martinez at their best. Speaking about the video, Williams said:
“Growing up, you see it everywhere: kids with all the talent in the world, but with very few or no opportunities. Well, these are those kids and we’re giving them that opportunity. They’ve got the skill. They’ve got the personality. They’ve got a real story and ICECREAM is the platform for them to show that. It’s gonna be a beautiful thing to watch them grow.”
