Cholafied comes from the mind of an Michael Jason Enriquez, LA-raised and current advertising student at the Art Center college of Design in Pasadena. It’s a homage to Chola gangster style: Sharpied eyebrows, dark lipliner, and the fumes from a can of Aqua Net. It’s a product of LA where subcultures, celebrity obsession, street art, and stupidity are rolled up together like one of those bacon wrapped hot dogs sold on Hollywood Blvd.













